> Currently there are two kind of wordpress themes are available

1. Free Wordpress Themes
2. Premium Word Press Themes

Idea behind the free themes to reach the word press to mass people and capture the market with low entry cost for any one who want to do blogging for personal or for professional reasons.

Premium theme concept gaining popularity by end of 2007 , the idea was to provide a customized theme at low price targeted to fill the need to serious bloggers.

IndiaNIC come up with the idea to provide custom theme to extension of existing website or unique wordpress theme which differentiate your business with compititors. so that you can get some brand image advantage. Visitors feels some kind of associations with your brand image.
Some examples of Customized Themes as below …